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Possess a deep knowledge of Wonder Cave’s product offerings & services, with the ability to translate these into solutions for prospective clients.
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Build & maintain strong relationships with stakeholders, decision-makers, and influencers within prospective and existing client organizations.
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Work collaboratively with all members of the Wonder Cave team to positively impact the overall business, including revenue growth, product development, and operational efficiency.
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Partner with other functions to strategize around big targets, product messaging, and event-based marketing.
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Stay informed on market trends, industry standards, and competitors’ offerings to position the company’s products effectively and create a competitive advantage.
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Develop and execute a comprehensive marketing strategy targeting both political and non-political verticals such as non-profit, education, and healthcare.
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Collaborate with leadership to prioritize high-growth opportunities and establish Wonder Cave’s position in new markets.
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Build brand awareness and trust through a cohesive strategy across online presence, events, and partnerships.
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Oversee the development of compelling content, messaging, and storytelling to enhance Wonder Cave’s brand identity.
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Drive lead generation campaigns, including paid advertising, SEO, and email marketing to attract qualified prospects.
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Optimize inbound and outbound marketing strategies to increase website traffic and conversion rates.
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Partner with the leadership team to ensure marketing strategies effectively support the sales funnel and revenue goals.
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Implement CRM tools like HubSpot to improve lead management and analytics.
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Establish KPIs for all marketing initiatives and track performance to inform future strategies.
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Leverage tools like SEMrush and Tableau to monitor campaign effectiveness and optimize outcomes.
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Build and manage a high-performing marketing team, fostering a collaborative and innovative environment.
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Provide mentorship and ensure alignment with Wonder Cave’s core values and objectives.